Claudia Lührs, who was responsible for Fressnapf’s brand and campaign management in Europe, left the company on 1 May.
She has joined Tonies, a manufacturer of interactive play characters, in Düsseldorf, where she will assume the role of marketing director for the German-speaking countries.
According to her LinkedIn profile, Lührs had been with Fressnapf in Krefeld since July 2020.